While AEO is considered a subset of SEO, they both differ in terms of approach, intent, and goals. Traditional SEO focuses on improving a website’s visibility and ranking in search engine result pages (SERPs) for relevant keywords. On the other hand, answer engine optimization (AEO) aims to optimize content for direct answers in AI-powered search platforms, like ChatGPT. While traditional SEO works with keyword-optimized content, AEO makes content suitable for concise answers.