Instagram Marketing Services in India
Enhanced brand awareness, increased follower count, unparalleled success— get the best with our Instagram marketing services
Instagram Management Services
Everybody knows about the dominance of Instagram in today’s social media world. With more than one billion dynamic users every month, Instagram offers exceptional opportunities for businesses to promote their products to their target audience. However, it is a huge challenge for every business to stand apart in this highly competitive market. Within social media marketing, Instagram marketing is one of the most promising practices to feature your brand and represent your brand story in front of your customers. As an India-based Instagram marketing agency, OMR Digital excels in helping brands like yours to channel the power of Instagram marketing in the right direction. The extraordinary sales and conversion strategies of our Instagram promotion services can make your brand famous in no time. We offer best-in-class Instagram marketing services and are focused on developing data-driven marketing strategies to help businesses accomplish their goals.
Why are Instagram Marketing Services in India Important?
Instagram is undoubtedly the most popular social media platform. However, it’s not simply the platform’s ever-increasing number of users that makes it interesting for businesses to advertise their products. It is actually the platform’s capability to reach new audiences quickly as compared to any other platform. The extensive reach that Instagram offers is what every business must capitalize on. Instagram marketing services play a key role in this. An Instagram ad agency knows about the intricacies of this platform very well. They will not just help you to stay informed about the latest features and updates made in the platform, but will also get the most benefits out of them for your business growth by leveraging new strategies.
Need to Maximize Your Ad Performance and ROI?
Drive targeted traffic and increase conversions with our expert PPC management services, tailored to boost your business’s online presence and results.
Why Choose an Instagram Marketing Agency?
In case you have to convey your brand message to a large number of ideal customers, Instagram is the spot for you to be. By creating a perfect blend of an optimized profile, engaging posts, and the right marketing strategies, you can grow and succeed effortlessly on Instagram. Highly dedicated social media experts of our Instagram marketing agency can prove to be a significant contributor to your success. We can identify your objectives clearly, create engaging visual content campaigns with how Instagram algorithm works, and transform the way you market on Instagram. Our Instagram marketing services revolve around creating carousels, photos as well as video content from scratch, with a location-based strategy, to engage with customers wherever they are.
Why Choose Us for Instagram Ad Management?
Unique and Engaging Posts
Our dedicated team of content creators and graphic designers put their efforts into creating unique, engaging, and 100% original posts for your Instagram account. We ensure that only the best is published and shown to your audience.
In-depth Instagram Audit
We achieve impressive results for our clients by kicking off our Instagram marketing services with an in-depth audit of your Instagram account. We try to identify old problems and new growth opportunities to create more customized strategies for you.
100% Transparency
Transparency is a core part of our Instagram management services, which is why we provide you with regular reports and updates about your Instagram marketing efforts. Also, you can ask us anything, anytime and we will be more than happy to answer.
Our Instagram promotion services agency creates impactful marketing campaigns that connect with your audience and convert. We strive to deeply understand your business goals and objectives, which enables us to create tailored strategies that deliver desired outcomes and help you plan your future marketing actions. The deliverables of our Instagram ad agency are;
- Identify target audience
- In-depth analysis of the target audience
- Competition research
- Complete page optimization
- Holistic branding strategy
- Teams driven by data and reasoning
- Content consultation and development
- Well-researched campaign strategies
- Routine Insights monitoring and analysis
Boost Your Network and Leads on Linkedin
Enhance brand visibility and generate quality leads with our expert LinkedIn Marketing Services.
Our Success Story
Travel Platform Social Media Case Study
Travel Platform that Boosted Brand Engagement through Social Media [...]
Travel Brand Case Study
Travel Brand that Built a Strong Online Presence with [...]
Acko Digital Marketing Case Study
Understanding the Art of Engagement With Acko’s Digital Marketing Strategy: [...]
What Our Clients Are Saying
FAQs
Instagram marketing is a social media marketing strategy that uses the Instagram platform to promote a business and its services or products. It involves creating engaging content, building a community, and utilizing various Instagram features to reach the right audience and achieve specific business goals like increasing brand awareness, driving website traffic, or boosting sales. Instagram is a visual platform, so marketing efforts rely heavily on visual content such as images and videos.
Instagram ads work by allowing businesses to pay for their content to be displayed to specific target audiences within the Instagram platform. These ads appear in the same format as organic posts across users’ feeds, Stories, Reels, and other designated sections. They utilize Meta’s robust advertising platform to reach users based on demographics, interests, and behaviour. Instagram ads also have a link to redirect users to a website to shop your products or check out your services.
Instagram’s “Boost” feature allows users to turn existing posts into ads, expanding their reach to a wider audience, beyond their current followers. By paying a specific fee to Instagram, users can promote their posts and stories, increasing engagement and potentially gaining more followers. This feature is accessible through an Instagram business account and offers limited customization options as compared to using Ad tools, such as the Meta Ad Manager for Instagram advertising.
The cost of Instagram ads varies in India depending on factors like the target audience, the ad format, specific business objectives, and the overall competition of the ad space. Generally, the cost ranges from Rs. 7 to Rs. 13 per 1000 impressions (CPM) and Rs. 0.45 to Rs. 3 per click (CPC). These numbers can fluctuate significantly, with some advertisers seeing costs ranging from Rs. 30 to Rs. 300 depending on the specific goals of their campaigns.
Yes, you can. While it used to be a requirement earlier, Instagram now allows users to run ads without a Facebook account for certain promotional activities, specifically when boosting a post from your Instagram professional account for the first time. However, you must keep in mind that the ability to create Instagram ads without a Facebook ad account connection is limited to businesses that are boosting their Instagram posts for the first time only; post that, a Meta ad account is necessary.
While Instagram allows users to create ads in multiple formats, the 5 common types include photo ads, video ads, carousel ads, Story ads, and collection ads. Each of these ad formats is designed for different marketing objectives and purposes. For example, photo ads are single-image ads that appear in the user feed. Video ads feature short videos and can be used to promote products or services effectively. Carousel ads allow for showcasing multiple photos or videos in a single ad.
To effectively grow your followers on Instagram, you can employ several strategies. Primarily, you must focus on consistently creating high-quality, engaging content across various formats like Reels, Stories, and regular posts, and strategically utilize relevant hashtags and optimize your profile for discoverability. You must also engage with your audience and other accounts via comments and DMs, and consider collaborations with influencers or other businesses to expand your reach.
Yes, you can. Instagram allows businesses and creators to sell products directly through the platform using features like Instagram Shopping and product tags. You can set up a shop within Instagram, display your products, categorize them, and even enable checkout directly within the app itself. You can also create shoppable posts, which allow you to tag products in your posts or stories, making it easy for customers to view details of the product and purchase it without leaving the app.
Hashtags on Instagram, denoted by the “#” symbol, categorize content and make posts discoverable by users interested in specific topics or ideas. When you add a hashtag to your post, it becomes searchable and visible to anyone browsing that hashtag. By strategically using relevant hashtags, you can increase your post’s visibility and reach a wider audience beyond your existing followers. Clicking on a hashtag leads to a page revealing all the posts using the same hashtag.
To get started with Instagram marketing, you need to connect to a skilled and experienced Instagram marketing agency like OMR Digital. Such agencies can guide you smoothly through the intricacies of Instagram marketing and its related aspects.
Instagram marketing works by promoting your business by publishing quality content either through generalized content or sponsored posts to reach and influence a bigger audience base.
Our Instagram promotion services provide everything that your business needs to achieve success with Instagram marketing. This includes;
- Complete audit of your Instagram account
- Customized strategy tailored to your goals
- Proactive management of your Instagram account
Investing in an agency offering comprehensive Instagram management services can help your business build brand awareness, earn followers, increase social media engagements, generate sales, drive traffic to your website, and more.
OMR Digital is a full-service digital marketing agency that has been catering to businesses with tailored digital marketing strategies for years. Our wide range of services includes social media marketing services, PPC management services, SEO services, and web development services.