SEO friendly tools

Contact Us

Services

Related Posts

Category

Since the AI tools like ChatGPT, Copy.ai, and more have arrived in the market, almost every marketer uses them directly or indirectly for website content creation. But the question the marketer should ask is: AI copy is really useful for SEO, and does it help the website rank higher?

Our answer is NO; it is not. However, using AI tools smartly to generate ideas and create content using human expertise and checking it through AI for perfection can help your website optimize.

There is a crafty way to use AI for SEO copy to get better results on search engines. Please don’t get confused because, In this blog, we got it all covered for you to clearly understand using AI tools for SEO content, its impact, and how to improve it for better SEO. So let’s begin-

What Do You Mean By AI-Generated Content?

AI-generated content is any content created through AI by giving human commands through prompts. A prompt is nothing but a description provided by the human in the command section of the AI tool to generate output/content.

There are various AI tools available online for content creation, but few of the most used  are-

  • ChatGPT
  • ai
  • ClickUp
  • Simplified
  • Rytr
  • Jasper

There is no question that businesses with a limited budget for content and no content expert are using AI for SEO copy, but is it effective? The answer again is No, and we will explain “why” in the next section.

The Usefulness of AI Content for SEO

There are various reasons that AI should be a No go for SEO content, such as.

  • AI can’t create reader-friendly content.
  • AI can’t produce unique and customized content.
  • AI with human experience and expertise is useful.
  • Intellectual laws for AI content are still unclear.

Let’s understand each point in brief-

AI Can’t Create Reader-Friendly Content

AI creates generic and sometimes boring content to get the user’s attention. Google always emphasized putting user-friendly content and not SEO-friendly content. Content more likely to be read by users receives a high ranking on SERP. Content created organically with human expertise and experience has a greater chance of ranking higher on the Google search page.

AI Can’t Produce Unique And Customized Content

For example, if you want to write a customized description for your business and give a prompt to AI, it would create a common, generic, and casual report that won’t explain your USP properly. Let’s understand it from a real example-
Chatgpt content

AI gives generic content about the business but needs to explain your expertise and specialization. It will only help your website to get a high ranking on SERP if the content is unique and informative about your business.

AI Without Human Experience And Expertise Is Useless

Google does not penalize AI content directly but surely reduces its ranking because it underscores the importance of original, high-quality content to rank in search engine results pages (SERPs) in its guidance on AI content. According to Google, the basics of high-quality content are E-E-A-T, known as Expertise, Experience, Authoritativeness, and Trustworthiness. Without it, no content would rank high on SERP.

Another example is ChatGPT produced content with information until 2021, which may or may not be used in the current scenario; the content could be plagiarised since all AI tools collect content from other sources and write. Human expertise is required to filter bogus information and plagiarised content from AI copy.

Intellectual Laws For AI Content Are Still Unclear

Since all these AI tools are still new in the market, laws around their usage still need to be made clear since it creates content by taking information from a similar range.

It is better to use AI cautiously to protect the business reputation for the future if intellectual laws get stricter for using AI content for SEO.

How Can You Integrate AI Tools for SEO

As a digital marketer, you should always remember that AI content will stay within the human-generated range. It is just a tool to support you to upgrade your SEO copy but not a substitute for human creativity.

You can include AI for research or to provide you with a basic idea or outline for your content. Do not get confused because we are saying that AI can be integrated with the organic content writing process, but not without help. However, you can use it to create blog outlines and ideas and edit, proofread, and check the content. But for creating content entirely by AI, you would need the help of experts to improve the content and make it more useful and personalized for your business.

Improve Your SEO with Our Digital Marketing and AI Expert Services

Now you know the answer to your initial question. In brief, AI content without human expertise is useless for SEO. You require an expert who can filter unnecessary information, write customized content, edit, and plagiarism check and remove from your content and make it user-friendly to get a high ranking on SERP.

Don’t worry because OMR Digital’s digital marketing and AI expertise team is here to help you get a high ranking on SERP through effective SEO. Contact today for the services via email at info@omrdigital.com or via phone at +91-898-954-3589.

Take your business to rank high with OMR Digital!

Google Ads Performance MaxExperience Enhanced Performance with Google Ads Performance Max Upgrade Tool for Dynamic Search Ads (DSA)
Lead GenerationMastering Lead Generation: Unleashing Social Media's Potential
SEO friendly tools

Since the AI tools like ChatGPT, Copy.ai, and more have arrived in the market, almost every marketer uses them directly or indirectly for website content creation. But the question the marketer should ask is: AI copy is really useful for SEO, and does it help the website rank higher?

Our answer is NO; it is not. However, using AI tools smartly to generate ideas and create content using human expertise and checking it through AI for perfection can help your website optimize.

There is a crafty way to use AI for SEO copy to get better results on search engines. Please don’t get confused because, In this blog, we got it all covered for you to clearly understand using AI tools for SEO content, its impact, and how to improve it for better SEO. So let’s begin-

What Do You Mean By AI-Generated Content?

AI-generated content is any content created through AI by giving human commands through prompts. A prompt is nothing but a description provided by the human in the command section of the AI tool to generate output/content.

There are various AI tools available online for content creation, but few of the most used  are-

  • ChatGPT
  • ai
  • ClickUp
  • Simplified
  • Rytr
  • Jasper

There is no question that businesses with a limited budget for content and no content expert are using AI for SEO copy, but is it effective? The answer again is No, and we will explain “why” in the next section.

The Usefulness of AI Content for SEO

There are various reasons that AI should be a No go for SEO content, such as.

  • AI can’t create reader-friendly content.
  • AI can’t produce unique and customized content.
  • AI with human experience and expertise is useful.
  • Intellectual laws for AI content are still unclear.

Let’s understand each point in brief-

AI Can’t Create Reader-Friendly Content

AI creates generic and sometimes boring content to get the user’s attention. Google always emphasized putting user-friendly content and not SEO-friendly content. Content more likely to be read by users receives a high ranking on SERP. Content created organically with human expertise and experience has a greater chance of ranking higher on the Google search page.

AI Can’t Produce Unique And Customized Content

For example, if you want to write a customized description for your business and give a prompt to AI, it would create a common, generic, and casual report that won’t explain your USP properly. Let’s understand it from a real example-
Chatgpt content

AI gives generic content about the business but needs to explain your expertise and specialization. It will only help your website to get a high ranking on SERP if the content is unique and informative about your business.

AI Without Human Experience And Expertise Is Useless

Google does not penalize AI content directly but surely reduces its ranking because it underscores the importance of original, high-quality content to rank in search engine results pages (SERPs) in its guidance on AI content. According to Google, the basics of high-quality content are E-E-A-T, known as Expertise, Experience, Authoritativeness, and Trustworthiness. Without it, no content would rank high on SERP.

Another example is ChatGPT produced content with information until 2021, which may or may not be used in the current scenario; the content could be plagiarised since all AI tools collect content from other sources and write. Human expertise is required to filter bogus information and plagiarised content from AI copy.

Intellectual Laws For AI Content Are Still Unclear

Since all these AI tools are still new in the market, laws around their usage still need to be made clear since it creates content by taking information from a similar range.

It is better to use AI cautiously to protect the business reputation for the future if intellectual laws get stricter for using AI content for SEO.

How Can You Integrate AI Tools for SEO

As a digital marketer, you should always remember that AI content will stay within the human-generated range. It is just a tool to support you to upgrade your SEO copy but not a substitute for human creativity.

You can include AI for research or to provide you with a basic idea or outline for your content. Do not get confused because we are saying that AI can be integrated with the organic content writing process, but not without help. However, you can use it to create blog outlines and ideas and edit, proofread, and check the content. But for creating content entirely by AI, you would need the help of experts to improve the content and make it more useful and personalized for your business.

Improve Your SEO with Our Digital Marketing and AI Expert Services

Now you know the answer to your initial question. In brief, AI content without human expertise is useless for SEO. You require an expert who can filter unnecessary information, write customized content, edit, and plagiarism check and remove from your content and make it user-friendly to get a high ranking on SERP.

Don’t worry because OMR Digital’s digital marketing and AI expertise team is here to help you get a high ranking on SERP through effective SEO. Contact today for the services via email at info@omrdigital.com or via phone at +91-898-954-3589.

Take your business to rank high with OMR Digital!

Contact Us

Services

Related Posts

Category